Metaverse: What it is and how marketers can exploit it May 15, 2023 The Metaverse is an immersive virtual experience that allows people to interact with each other and the digital world in new and engaging ways. It's still in development, but it's already generating a lot of interest from businesses and consumers. Source: Hubspot Index What is the metaverse? What is the purpose of the metaverse? Statistical marketers in the Metaverse should know this Does Meta own the metaverse? What happens in the metaverse? Metaverse terms to know 3 Popular Metaverses (And What You Can Do in Each) Meta Horizon Worlds Metaverse comparison chart 5 Prime Opportunities for Brands in the Metaverse [+Examples] 1.
Virtual events 2. Influencer and community marketing 3. Own branded locations, games, avatar fashion, and/or stores 4. Advertising or Sponsorship of Metaverse Content 5. Inbound sales and networking Is it worth investing in the Ukraine Phone Number List metaverse? What is the metaverse? Simply put, a metaverse is a universe within a universe. In VR space, it refers to a VR world where you can explore, meet people, and construct alternative realities, appearances, or lifestyles. While any virtual world can be considered a metaverse, the worlds, or Meta's Horizon Worlds due to the name of the company that owns it. What is the purpose of the metaverse? The metaverse aims to have a virtual world where users from all over the world can interact and do almost everything they can do in real life and even more.
Users can explore new worlds, shop and trade. Metaverses like Roblox even allow users to create their own games within its world. It's also possible to purchase real estate within the metaverse, which companies like Gucci and Warner Music Group have already done. Statistical marketers in the Metaverse should know this The value of the metaverse is expected to reach $678.8 billion by 2030 . The metaverse has over 400 million monthly active users , including 230 million from Roblox, 165 million from Minecraft, and 85 million from Fortnite. 36% of online adults are interested in using the Metaverse.