This " living " on social media inevitably leads to an extension of the standard working day of a social media manager. To avoid getting sucked into work, you need to know how to manage working time and plan breaks . work-life balance of a social media manager The difficult thing for a social media manager is to find a balance between the professional sphere and the private sphere, in a context in which digital conversations are renewed continuously twenty-four hours a day. But is it still right to think in these terms? Maybe we need to stop talking about work-life balance and focus on the concept of quality of life , asking ourselves how deeply this life fits us.
The focus must no longer be on time and how it is managed, but on the level of personal satisfaction achieved. A final reflection This article should not be considered an ode to Chinese UK Phone Number List one of the most discussed professions of all time. Here we only want to emphasize how the profession of Social Media Manager hides significant complexities , which are not visible to most people. This figure is not limited to simply updating the company's social media through posts and stories, in reality these actions are only the last links in a chain that begins with the meeting with the client and the development of a brief.

Too often we forget how the social pages of the company/brand are in all respects corporate assets , with their own economic, strategic and communication value, and whose management requires clear planning. This is perhaps the focal point on which a social media manager operates: preserving that value and if possible increasing it. We are talking about a young profession, whose importance in today's economic system is still struggling to be fully recognized. A figure that perhaps pays for the lack of a professional register that can defend it from unfair competitive practices, and that ennobles it as a working profession that requires study and specific skills to be practiced.