We’ll leave the discussion of ad serving nightmares to others and just discuss what we know best, email marketing. Protect Your Sender Reputation Your reputation does precede you in the world of email. If you have a poor sender reputation your email inbox provider will automatically mark your emails as spam. Purported marketing emails depending on the industry are marked as spam. is fundamental to improving deliverability. But how exactly do you do this? Check the Reputation of Your Address Your address is a set of numbers used to identify all emails from your domain.
Email providers identify safe and unsafe emails based on the historical context of your address and domain reputation. Why This Matters According to increased open rates or higher among email marketers who actively monitor sender reputation. If a server has a history B2B Reviews Club of seeing bad emails coming from your address they may blacklist your domain and send it directly to spam. If they only see good emails from your address it's likely to arrive safely in the recipient's main inbox. If they have never seen your address their default setting is to distrust it and possibly send it to spam as well. To prevent your emails from ending up in spam folders first check if your domain or address is blacklisted.
If so please visit the blacklisted company's page to find the requirements to be removed from their list. Requests may include offering subscribers to re-opt in or remove addresses that were added to your mailing list before a specific date. Better yet, proactively use best practices to stay off these blacklists in the first place. Instantly Branded Emails Instantly Branded Emails Using our template builder you can create branded emails and then send them. It's that simple. Learn more If you have a new address with little sending reputation, build it up by slowly increasing the number of emails sent from that address.